Stefanie Olsen, CNET News.com
What will Internet visionary Vint Cerf do for Google? Whether he meant to or not, Cerf hinted at one area he was interested in six weeks before he joined the search giant, and it deals with a wireless device near you.
Cerf is the man who co-developed the basic communications protocol of the Internet. In a broad-ranging interview with CNET News.com, Cerf said databases filled with geographically indexed material will soon help people easily retrieve lists of local hospitals, ATMs or cafes on mobile devices. Advertisements could also be part of the mix. Cerf
mused: "This ability to turn geographically indexed data into useful, possibly life-saving, and potentially (money-making) data is extremely exciting." Google is expecting big things from Kai-Fu Lee. But first, the company has to duke it in court with Microsoft. The search giant is already on its way to doing that with Google Earth, a three- dimensional mapping service, still in its testing phase, that lets people find services like restaurants and ATMs by ZIP code. But Google has yet to make the service as robust as Cerf described. And it's limited to PCs.
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